At AURA ("we," "our," or "us"), operated by AURA NEW LIFE LLC, we are committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal information when you visit our website, [https://auracode.us/](https://auracode.us/) (the "Site"), or purchase our natural maternal and hormonal wellness supplements.

By accessing the Site or purchasing our products, you consent to the practices described in this Privacy Policy.

1. Information We Collect

We collect information that identifies, relates to, or could reasonably be linked with you ("Personal Information"). This includes:

  • Identifiers & Contact Information: Your first and last name, email address, physical shipping address, billing address, and phone number.
  • Payment Details: Credit card numbers, billing details, and payment transaction information. Note: All transactions are securely processed by authorized third-party payment gateways (such as Stripe or Shopify Payments). We do not store your raw credit card numbers on our servers.
  • Device & Usage Data: Your IP address, browser type, operating system, pages viewed, time spent on pages, and basic diagnostic information collected through cookies and tracking pixels.
  • Customer Support Communications: Any details or wellness contexts you share with us voluntarily when reaching out via email or through our Support page.

2. How We Use Your Information

We use the data we collect to operate our store and deliver premium service, including:

  • Fulfilling Your Orders: Processing transactions, arranging shipping to the United States and Canada, and managing your 30-day returns or support inquiries.
  • Customer Relations: Answering your inquiries, facilitating support tickets, and addressing any feedback.
  • Marketing & Communications: Sending newsletter updates, promotional offers, or educational content about hormonal balance and lactation (you can opt out at any time).
  • Improving Our Website: Analyzing Site traffic and patterns to optimize your shopping experience.

3. How We Share Your Information

We do not sell, rent, or trade your Personal Information to outside parties. We only share your data with trusted partners necessary to run our business, including:

  • E-Commerce Platforms & Web Hosting: Service providers (like Webflow) that host our Site and shopping infrastructure.
  • Payment Processors: Specialized, PCI-compliant gateways to safely secure your transactions.
  • Shipping & Fulfillment Carriers: Courier services delivering packages across the US and Canada.
  • Legal & Regulatory Compliance: We may disclose your information if required to do so by applicable law, in response to valid legal requests, or to protect the safety and rights of our customers and brand.

4. Cookies and Tracking Technologies

We use cookies to keep our shop functional (such as remembering items in your cart) and to analyze our website performance. You can control cookie settings in your individual web browser, though disabling them may impact your browsing and shopping experience on our Site.

5. Security of Your Data

We take reasonable organizational, physical, and technical measures to guard your Personal Information against unauthorized access, loss, or alteration. Our Site utilizes industry-standard Secure Sockets Layer (SSL) encryption for all transactions to ensure sensitive checkout data remains completely encrypted.

While we strive to use commercially acceptable means to protect your data, please remember that no method of transmission over the Internet is 100% secure.

6. Your Rights and Choices

Depending on where you reside (including various US states and Canadian provinces), you may hold specific privacy rights, including:

  • Right to Access/Know: The right to request copies of the personal data we hold about you.
  • Right to Correction: The right to request that we correct any inaccurate or incomplete details.
  • Right to Deletion: The right to request that we permanently delete your personal information from our databases.
  • Right to Opt-Out: The right to unsubscribe from our marketing emails at any time by clicking the "Unsubscribe" link at the bottom of our emails.

To exercise any of these rights, please contact us using the information listed below.

7. Children's Privacy

Our products and Site are intended solely for adults. We do not knowingly collect or solicit personal information from individuals under the age of 18.

8. Changes to This Privacy Policy

We reserve the right to modify or update this Privacy Policy at any time. Any changes will be posted on this page with an updated "Last Updated" date at the top. We encourage you to review this page periodically to stay informed.

9. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy, please reach out to us at:

  • Company Name: AURA NEW LIFE LLC
  • Mailing Address: 501 Golden Isles DR #101, Hallandale Beach, FL 33009
  • Contact Email: team@auracode.us